AI Powered Pool Business Ecosystem

Run Your Entire Pool Business. One AI‑Powered Platform.

Operate. Grow. BUY • SELL • TRADE. Fund.

POOLIO brings your company operations, customers, routes, technicians, billing, work orders, BOOST CRM, the Exchange to buy, sell and trade accounts, and Capital together in one platform — from your phone.

  • AI Ops
  • BOOST CRM
  • Exchange
  • Capital

Built from decades of real pool service experience.

www.usepoolio.com/dashboard
AI Customer Messages
Karen M. AI
Any chance Fri works?
Marcus T. AI
Invoice paid — thanks!
Sarah P.
Approve heater repair
Invoice Follow-Ups
7-day reminders queued12
30-day past due$2,140
Owner review needed3
Estimate Approvals
Filter + pump replace
Sent 3d ago
Salt cell install
Approved · $1,240
Repair Work Orders
Pump O-ring · $48
Approved by customer
Timer replacement
Awaiting approval
Missed Money Alerts
Forgotten estimates$4,280
Repair follow-ups$2,600
Owner Daily Brief
Revenue today$3,420
AI replies sent18
Approvals pending4
Today's Routes
Sunrise Loop12 stops
Palm Grove9 stops
Service Logs
Cl 3.0 · pH 7.6
12924 Palm Ln
Cl 1.2 · pH 7.9
88 Sunset Dr
AI Customer Communication
9:41
POOLIO · Blue Wave Pools
iMessage
100%
Hey, did you guys service the pool today?
POOLIO AI
Yes — here is your pool log that was submitted today at 2:14 PM in case you haven't seen it: chlorine 3.0, pH 7.6, filter cleaned, and chemicals balanced.
Can you send the invoice link again?
POOLIO AI
Of course. Here is your secure payment link for invoice #1048: Pay Invoice. You can reply here if you have any questions.
iMessage

POOLIO can suggest replies, require approval, or auto-send approved low-risk messages based on your settings.

What is POOLIO?

POOLIO is pool service software for pool service companies: one system for routes, service logs, scheduling, repairs, billing, payments and customer messaging, with an AI Office, the BOOST CRM for leads, and POOLIO Exchange for buying and selling pool routes.

Who it's for
Pool service companies of every size — solo owners, small crews, multi-tech companies and repair-first businesses.
What it does
  • Runs routes, service logs, scheduling and repairs
  • Bills recurring service with Stripe payments and autopay
  • Answers customers through the AI Office texting inbox
  • Finds pool customers with POOLIO SHARK and follows up with BOOST CRM
  • Lists and buys pool routes on POOLIO Exchange
What makes it different
POOLIO is built specifically for pool service, from the body of water up, and connects field work, billing, messaging, growth and route sales in one account.
POOLIO SHARK + BOOST CRM

Find the customer. Then automate the follow-up.

Find the right pool customers with POOLIO SHARK. Send them straight into BOOST to score, organize, automate and convert. SHARK finds the opportunity. BOOST works the opportunity.

POOLIO SHARK
+$25/mo

Find pools. Find owners. Build routes.

  • Find Pools — pool homes by ZIP, city, county or radius
  • Fresh Owners — recent pool-home sales, 7 to 90 days
  • Route Infill — pool homes near stops you already run
  • Route Fit and prospect scoring you can read
  • Homeowner / contact unlock when you're ready
  • Send to BOOST in one click

Pool indicators and sale dates come from property records. Enhanced aerial verification where available.

Explore POOLIO SHARK
POOLIO BOOST CRM
+$20/mo

Capture, organize and automate every lead.

  • CRM pipeline from new lead to Won
  • AI lead scoring
  • Workflow automation with consent checks
  • Website chat
  • Self-booking
  • Review requests
  • Smart Lists and follow-up

Won leads move into POOLIO Core OS for scheduling, service, billing and payments.

Explore BOOST CRM

SHARK and BOOST are separate add-ons to Core OS ($45/mo). Get BOOST, SHARK and AI OFFICE together for +$75/mo.

The Problem

Pool Companies Do Not Just Need Route Software. They Need Communication Control.

The route is only half the business. The real stress starts when customers need answers, invoices need chasing, estimates need follow-up, repairs need approval, and the owner has to keep everything moving.

Customers ask for updates while techs are busy

Invoices need reminders before they get paid

Estimates sit too long without follow-up

Repair approvals delay revenue

Work orders get scattered between texts, notes, and memory

Missed calls turn into lost customers

Owners and office staff repeat the same replies all day

Money gets missed because nobody followed up

AI Customer Communication

Your AI Office Number for Pool Customers

POOLIO helps your pool company communicate faster without making the owner live inside texts all day.

POOLIO can be set to suggest replies, require approval, or auto-send low-risk messages depending on the owner's settings.

9:41
POOLIO · Service Update
iMessage
100%
Did the tech come by today?
POOLIO AI
Yes, your pool was serviced today. The water was brushed, skimmed, vacuumed, and chemicals were balanced. Everything is looking good.
iMessage
Founder Story

Built From Decades in the Pool Business

POOLIO was not built from theory. It was built from real pool service experience — the routes, the repairs, the late payments, the customer questions, the follow-ups, and the office stress that owners carry every day.

After decades in the service industry, one thing became clear: the route is only half the business.

The other half is everything that happens after the work is done.

Customers need updates. Invoices need reminders. Estimates need follow-up. Repairs need approvals. Work orders need organization. Messages need replies. And if nobody stays on top of it, money gets missed, customers get frustrated, and the owner ends up carrying the weight.

POOLIO was created to solve that problem.

It gives pool companies an AI-powered office layer that helps follow up, remind, organize, and surface what needs attention — so owners can run a cleaner business without living inside their inbox.

"The work was never just servicing pools. It was chasing the office side after the work was done. POOLIO was built to finally fix that."

The Solution

POOLIO Handles the Follow-Up That Usually Falls on the Owner

POOLIO helps pool companies send smarter customer updates, follow up on billing, organize replies, manage repair approvals, and catch revenue opportunities before they slip away.

AI Customer Texting

POOLIO helps respond to customer questions, service updates, invoice requests, estimate follow-ups, repair approvals, and scheduling messages.

Billing AI Follow-Ups

Automatically sends professional reminders for unpaid invoices, past-due balances, and payment links.

Estimate & Repair Follow-Up

Follows up on open estimates and repair approvals so profitable work does not sit forgotten.

Repair Work Orders

Turn technician findings, customer approvals, and repair notes into organized work orders that can be scheduled and tracked.

Owner Reply Voice

POOLIO can write replies in the owner's preferred tone so messages still feel personal and professional.

Smart Inbox Categories

Automatically organizes messages into billing, service questions, repair approvals, scheduling, and support.

AI Suggested Replies

POOLIO can draft replies for the owner or office team to approve before sending.

Auto-Send Low-Risk Messages

For safe, repetitive updates, POOLIO can automatically send approved message types.

Missed-Money Alerts

POOLIO surfaces unpaid invoices, forgotten estimates, pending repair approvals, and customer follow-ups that could turn into revenue.

Beyond the operating system

Run the business. Grow the business. Buy, sell, trade, and fund what comes next.

POOLIO Exchange

Buy, sell, and trade pool routes.

A modern marketplace built for pool companies — with listings, offers, Deal Rooms, professional transaction workflows, and POOLIO Trade.

  • Listings
  • Offers
  • Deal Rooms
  • Trade

POOLIO Trade lets pool companies swap accounts to tighten routes and improve density.

POOLIO CapitalComing Soon

Business funding built for pool companies.

Explore funding options for equipment, vehicles, working capital, growth, and route acquisitions — all through POOLIO.

  • Equipment
  • Vehicles
  • Working capital
  • Acquisitions

Applications are not open yet. POOLIO is not a lender; funding will be offered by third-party lending partners, subject to their review and approval.

Billing AI

Billing AI That Politely Chases Payments for You

Nobody starts a pool company because they want to chase invoices. POOLIO helps send clean, professional reminders so billing follow-up does not fall through the cracks.

Day 0
Invoice Sent
Day 7
Friendly Reminder
Day 30
Past-Due Follow-Up
Day 60
Stronger Reminder
Day 90
Owner Alert

7-Day Reminder

Hi Jessica, just a friendly reminder that your pool service invoice is still open. You can pay securely here: Payment Link. Thank you.

30-Day Reminder

Hi Jessica, your pool service invoice is now past due. Please use the secure payment link below when you have a chance. Thank you.

Owner Alert

Invoice #3041 is 60 days past due. POOLIO recommends owner review before the next message is sent.

Billing AI can be configured by plan and owner settings.

Repair Workflow

Repair Follow-Up Without the Sticky Notes

Repairs are where pool companies make real money, but approvals, notes, and scheduling can get lost fast. POOLIO helps organize repair opportunities from technician finding to customer approval to completed work order.

Step 1

Tech Finds Issue

Pump lid O-ring worn

Step 2

POOLIO Creates Repair Opportunity

Suggested repair: Replace O-ring

Step 3

Customer Gets Approval Text

Your technician found a worn pump lid O-ring. The repair is $48. Would you like us to complete this on the next visit?

Step 4

Customer Approves

Yes, please.

Step 5

Work Order Is Created

Approved repair added to work order queue

Step 6

Owner Sees Revenue Opportunity

Repair approved and ready to schedule

POOLIO Exchange

Buy routes. Sell accounts. Keep the operation moving.

Buy and sell pool accounts with confidence. POOLIO Exchange combines a modern marketplace with a professional transaction process and secure escrow handling through a licensed provider. Sellers can list for free and pay only when it sells.

  • Professional transaction process
  • Secure escrow handling
  • Structured account transfer

Customer and seller identities stay private until the applicable verified escrow milestone is reached. Public listings show valuation-ready operating details, not names, direct contacts, exact service addresses or private notes.

Click. Sell. Done.

Already running your business on POOLIO? Your route is already ready for Xchange. Pick the customer or account you want to sell, hit SELL, set your price, and publish. No spreadsheets. No rebuilding the listing. POOLIO already knows the pool, equipment, schedule and service history.

Not on POOLIO? Import your route and sell it anyway. Import. Select. Sell. Upload a CSV or XLSX export from your current platform, review it, and list. No paid POOLIO subscription is required just to sell. List for free. Pay only when it sells.

Sell on Xchange
  • Single pool account
  • Account bundle
  • Full route
  • Full business assets

Sell a pool, a bundle, a route, or the business

One account you no longer want to drive to, a cluster you are trimming, an entire service day, or the full asset package when you are ready to exit.

Browse free. No account required.

Anyone can browse the public POOLIO Exchange marketplace — no login, no subscription. Discover single pool accounts, bundles, routes and full business asset packages listed by pool-service owners.

Select the pools you want to sell. Set your price. Publish.

Already running your business on POOLIO? Your route is already ready for Xchange — pick accounts from your live customer list and POOLIO builds the listing. Not on POOLIO? Activate a free Exchange seller workspace and import your route. No paid POOLIO OS subscription required to sell.

Professionally handled. Securely escrowed.

Move from offer to transfer through a structured closing process. Purchase funds are handled through POOLIO's licensed escrow partner — never sent informally to a stranger and never held by POOLIO.

Flow handoff — or an external package

POOLIO Flow is included with every Exchange purchase: your purchased customers, pools, equipment, schedules and service history can move into POOLIO after the main closing. New buyers get a complimentary first month of AI Office; continued POOLIO OS use after that requires a subscription. Not staying on POOLIO? You still receive an External Handoff Package of the operational data eligible to transfer.

The ecosystem advantage

POOLIO customers get the biggest advantage here: acquisition, operations, payments, growth, Exchange, and Flow are built to live together — so a closed deal becomes a running route instead of a rebuild project.

POOLIO provides marketplace and workflow technology. POOLIO is not a broker or fiduciary, does not hold purchase funds, and does not guarantee any transaction or listing information. Browsing the public marketplace is free and requires no account. No paid POOLIO OS subscription required to sell: existing POOLIO customers select from their customer records, and other sellers activate a free Exchange seller workspace and import their route (owner or admin access required). A POOLIO OS plan is required to make an offer. Eligible new Exchange buyers can activate buyer access during the offer flow, which includes a first free month of POOLIO AI Office, once per buyer, after which AI Office continues monthly at the current published price unless cancelled before the free month ends.

Why POOLIO

Cheap Route Apps Track the Work. POOLIO Follows Up After the Work.

Most pool software helps organize routes and service logs. POOLIO goes further by helping with customer replies, billing reminders, estimate follow-up, repair approvals, work orders, and missed-money alerts.

Cheap Route Apps

Good for basic route tracking and service logs, but usually limited when it comes to customer communication, AI replies, billing follow-up, repair approvals, and missed revenue recovery.

Traditional Pool Software

Can be powerful, but often feels heavy, expensive, and built around manual office workflows.

Recommended

POOLIO

Routes, service logs, billing, estimates, AI customer texting, invoice reminders, repair approvals, work orders, missed-money alerts, and owner visibility in one modern system.

POOLIO is not just route management. It is the AI office layer that helps pool companies communicate, follow up, collect better, and turn repair opportunities into revenue.

ROI

One Recovered Invoice or Repair Approval Can Pay for POOLIO

If POOLIO helps recover one forgotten estimate, one unpaid invoice, or one missed repair approval, the software can pay for itself.

  • Respond to customers faster
  • Send professional invoice reminders
  • Follow up on estimates automatically
  • Get repair approvals through text
  • Turn tech findings into work orders
  • Reduce repetitive office replies
  • Help spouses/admins stop chasing everything manually
  • Catch missed revenue before it disappears
Who It's For

Designed for Owner-Operated Pool Companies

POOLIO is built for pool companies that are growing, busy, and tired of the owner being the office, sales team, billing department, repair coordinator, and customer service desk all at once.

Solo pool service owners
1 to 10 truck pool companies
Route service companies
Repair-focused pool companies
Owner-operated teams
Companies doing $300k to $2M+ per year
Pool pros who want better systems without corporate complexity
POOLIO AI Connect · Beta

Connect ChatGPT or Claude to Your POOLIO Company

Eligible owners and admins can ask a supported ChatGPT or Claude account read-only questions about routes, incomplete stops, customers, equipment, service history, repairs, and messaging eligibility — answered from your live POOLIO data.

  • Included with AI Office and above
  • Connects your own supported ChatGPT or Claude account
  • POOLIO does not provide or pay for your third-party AI subscription
  • Read-only access for the owner/admin connection in this release
  • Company access can be turned off instantly inside POOLIO
  • Availability depends on your ChatGPT or Claude plan and connector support
Example questions
“Show today's incomplete POOLIO stops.”
“Find the latest service history for this customer.”
“Which repairs are still awaiting action?”
Included with AI Office
Pricing

Run the company. Grow the route. Automate the office.

Core OS is $45/mo for your first 50 active properties, then $1.75 per active serviced property. Add BOOST +$20, POOLIO SHARK +$25, AI OFFICE +$45 — or all 3 for +$75. No per-tech fees, unlimited team, no implementation fee, 30-day free trial. POOLIO Exchange access included (transaction and success fees apply); POOLIO Capital access when available.

Core OS

$45/mo

First 50 active properties · then $1.75 per active serviced property

Run the company: routes, scheduling, dispatch, work orders, billing, autopay, estimates, portal and basic CRM. 30-day free trial, no implementation fee.

Unlimited users, admins and techs
No per-tech fees · 200+ properties: volume pricing
  • Route optimization, scheduling & dispatch
  • Work orders, repairs, service logs & photos
  • Invoicing, recurring billing & autopay
  • Estimates with online approval, customer portal
  • Customer ledger & statements, email broadcasts
  • Basic CRM + one-click lead to customer
  • POOLIO SHARK preview: free pool counts and map
  • POOLIO Exchange access included (transaction and success fees apply)
  • POOLIO Capital access when available (Coming Soon)
Start Free Trial

+ BOOST

$20/mo

Growth automation add-on to Core OS

Turn leads into customers automatically: workflows, follow-up, scoring, booking, chat and reviews.

Texting uses your company number when set up
  • AI lead score, summary & next action
  • Speed-to-lead + multi-step follow-up workflows
  • Smart Lists, lead forms, campaigns, source attribution
  • Website chat, self-booking, review requests
  • Opportunity Radar & Route Fit on your existing leads
Add BOOST

+ POOLIO SHARK

$25/mo

Customer acquisition add-on · Find pools. Find owners. Build routes.

Find pool homes near your routes, spot recent home buyers, and send the best ones to your pipeline.

50 homeowner unlocks / mo once owner data is switched on
Free pool counts and map previews
  • Find Pools by ZIP, city, county or radius
  • Fresh Owners: recent pool-home sales (7–90 days)
  • Route Infill: pool homes that fit your existing routes
  • SHARK score to prioritize who to contact
  • Send to BOOST / CRM in one click
Add SHARK

+ AI OFFICE

$45/mo

Add-on to Core OS · 1,000 texts included

Your AI front office: AI phone receptionist, dedicated local number, unified inbox and texting, AI Inbox, Billing AI and follow-up.

1,000 SMS segments / mo
400 AI voice minutes / mo (voice: provider setup required)
Dedicated local number + unified inbox
  • AI Voice receptionist 24/7 — call summaries, lead capture, booking & estimate requests, human escalation
  • Call recordings & transcripts where configured and legal
  • Two-way texting + AI Inbox with your reply voice
  • Billing AI collections, estimate & repair follow-up
Add AI OFFICE
Best Value

+ ALL 3

$75/mo

BOOST + SHARK + AI OFFICE together · save $15

Every add-on on one shared number and inbox. Full stack $120/mo for your first 50 properties.

POOLIO AI ConnectBeta

Use supported ChatGPT & Claude accounts with read-only POOLIO tools.

1,000 SMS segments / mo
50 homeowner unlocks / mo once owner data is switched on
One shared number & inbox
  • Everything in BOOST
  • Everything in POOLIO SHARK
  • Everything in AI OFFICE
Add All 3

Optional growth products

See What You Would Pay

Exchange transaction fees still apply. Capital financing terms and fees are separate. Usage beyond included texts is billed separately.

Estimate your monthly price

POOLIO
$207.50/mo
Pool Runs list price
$212.50/mo

About $5 less per month ($60 per year).

Meet POOLIO SHARK — find pools, find owners, build routes.

Estimate only, before taxes and usage beyond what's included. Core includes 50 customers; BOOST $20, SHARK $25, AI OFFICE $45, all 3 $75. Pool Runs figures are its public list prices as of Oct 4 2026 ($45 for 50 properties + $1.75 each, Engage $50, Communications $50, both $80); BOOST and SHARK are compared with Engage. Prices may change.

Optional managed product

POOLIO Site

A branded, mobile-friendly pool-company website on your domain that sends quote requests directly into BOOST CRM instead of an email inbox.

Founding Members

Founding Member Pricing Is Open for Early Pool Companies

We are opening POOLIO to a limited group of early pool companies who want direct founder access, early pricing, and priority feedback during rollout.

Founding Member Access

  • Early pricing
  • Founder onboarding
  • Priority feature requests
  • Setup guidance
  • Direct product feedback loop
  • Early access to new AI Office features
Book a Founding Member Demo
FAQ

Questions Pool Owners Ask

What is POOLIO SHARK?+

POOLIO SHARK is a +$25/month customer acquisition add-on. It finds pool homes (Find Pools), recent pool-home buyers (Fresh Owners) and pool homes near your existing stops (Route Infill), scores each prospect for Route Fit, and sends the best ones to BOOST CRM in one click. BOOST is a separate +$20/month add-on.

What is POOLIO BOOST CRM?+

POOLIO BOOST CRM is a sales and growth add-on that captures and organizes supported lead sources, helps your team work and follow up with leads, tracks pipeline results and attribution, and hands won customers into the POOLIO operating system. Connector availability can depend on provider approval and account setup.

Can POOLIO respond to customers by text?+

Yes. POOLIO can help respond to customer questions, service updates, invoice requests, estimate follow-ups, repair approvals, and support replies. Owners can choose whether replies are suggested, approved first, or auto-sent for low-risk message types.

Does POOLIO replace my office person?+

No. POOLIO helps owners and office teams communicate faster, stay organized, and reduce repetitive follow-up. It is built to support the office, not remove human control.

Can POOLIO follow up on unpaid invoices?+

Yes. POOLIO can send billing reminders, payment links, past-due follow-ups, and owner alerts based on the company's settings.

Can POOLIO follow up on estimates and repair approvals?+

Yes. POOLIO can remind customers about open estimates, pending repair approvals, and quote decisions so revenue opportunities do not sit forgotten.

Does POOLIO help with work orders?+

Yes. POOLIO helps organize service notes, repair opportunities, customer approvals, and work orders so owners can move repairs from finding to approval to scheduled work.

Will customers know it is AI?+

POOLIO messages should feel clear, professional, and helpful. The pool company controls the messaging style, approval rules, and what types of messages can be sent.

Give Your Pool Company an AI Office Number

POOLIO helps pool companies respond faster, follow up better, collect cleaner, organize repairs, and stop letting customer messages, invoices, estimates, and work orders slip through the cracks.

SMS Compliance: Customers receive POOLIO-powered messages only after opting in with their pool service provider. Message types may include service updates, billing reminders, invoice links, estimate updates, scheduling updates, repair approval messages, work order updates, and support replies. Customers can reply STOP to opt out or HELP for help.